

This was an intricate process, hiring an external photography studio to stage the products that made sense. We also worked with some child models and wanted to feature as much diversity in our products and models as possible.
Some of the smaller nuances were more logistics based. Are the products we're featuring readily available at most stores? Do we have the proper licenses to feature these products? Will I ever recover from the papercuts I acquired from cutting some of the construction paper for staging? These are realities one needs to consider when directing a photoshoot involving toys.



Directing this shoot really made me feel like a kid again, creating worlds and acting like Andy from Toy Story. Can it really be challenging when I was having so much fun?
Next projects.
(2008-26©)





